Holidays to Alicante are popular and there are many direct flights to Alicante Airport from the UK, Netherlands, Germany and Scandinavia. For many reasons the Alicante province and the Costa Blanca are a favorite holiday destination as well as a city break for travelers from Northern Europe.

In this Alicante Travel Guide I will take you with me on what to do in Alicante, the best places to see, where to eat, the best coffee and everything else you need to know before traveling to Alicante in 2024.

Alicante tourism

alicante marina

Because of the many affordable flights flying to Alicante Airport the city became a magnet for people looking for short holiday breaks. But it can’t be only the cheap flights to Alicante that are drawing so many tourists to the Costa Blanca, there must be more. I roamed around Alicante old town and the city center for a couple days and also hired a car to check out and explore the best places to visit around Alicante.

I came to the simple conclusion that there are so many fun things to do and places to see, that in fact weekend in Alicante is not enough!

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Yes first explore the city! Alicante is an amazing place to visit, but there are also fabulous day trips from Alicante one shouldn't miss out on. Check out all the day trips you can do in the link above.

If you don't have a European sim card or a local sim card without EU data roaming then definitely buy a sim card for Spain on your trip to Alicante. Stay connected and don't waste money on high roaming costs. OR get yourself an e-sim card for traveling to Spain, even easier.

Little history and facts about Alicante

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Back in the days Alicante was just like any other medieval Spanish town a walled city, but because of its strategic location on the Costa Blanca coast it has been fought over a lot. Therefore Alicante has been built, destroyed and rebuilt many times over the last couple hundred years. Some facts to show you the importance of Alicante in history:

  • The first long distance train in Spain went from Madrid to Alicante.
  • Alicante was the last remaining republican city that Franco took over in times of the Spanish Civil War (1936-1939).
  • Napoleon took over Spain except two cities: Cadiz ánd Alicante.

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alicante old town

Because of all this fighting over the city there are not many ancient buildings left in Alicante Old Town. Nevertheless it is a beautiful place to stroll through.

Things to know when you travel to Alicante

1. Best time to travel to Alicante

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Any time of the year is a good time to visit Alicante. Of course if you want to avoid the crowds you don’t travel to Alicante in the summer months June, July and August. But even winter is a great time to visit Alicante. All the photos taken in this Alicante travel blog are from mid December. To me it was the perfect time for my holidays in Alicante, because of the mild temperatures and the deserted streets. As I found Alicante almost deserted at the end of autumn I listed it in a list of off the beaten track destinations in Europe.

2. From Alicante Airport to Alicante city center

from alicante airport to alicante city

May you decide to spend your Alicante weekend break just in the city then you can either take a taxi from the airport to your hotel or the Alicante airport bus. The bus only cost €3,85 per person, taxi’s easily ask €25. The bus from Alicante Airport to Alicante city center leaves just outside the arrivals hall and is called C6. It has several stops along the Explanada de Espana, the main boulevard in the city.

3. How to get around in Alicante

Rent a car

You can either rent a car at the airport and pick it up on arrival or rent a car at the Alicante city center. At the airport you can’t miss the rental car companies in the arrivals hall. It is very simple and straight forward. I recommend you to book a car to see the best places to visit around Alicante.

You can also rent a car in Alicante city center. Almost all the car rental companies have offices next to the train station. I rented my car in the city center at the train station and dropped it off at the airport with no extra fee.

I ended up renting a car from Enterprise, it was less than €20 per day including insurance.

From Alicante to Benidorm

There are busses and trains from Alicante to Benidorm that run every hour and take 1,5 hours only. One of the best places to visit in Alicante is Altea and but public transport will take pretty long.

4. Museums are free

alicante city center town house

A great thing about a trip to Alicante is that all the museums are free. You can just walk in. More about the best museums to visit in Alicante later. Churches are also admission free.

Alicante itinerary for 3 days

alicante city trip

For those people that are only able to enjoy a weekend or 3 days in Alicante I think it is best to rent a car for one day and visit some places near Alicante. I would suggest the following itinerary for Alicante:

Day1: relaxing at the beach and hiking up to the majestic Santa Barbara Castle.

Day 2: Explore the old town by an early morning walking tour then enjoying the marina and one of the many lovely coffee shops or sea food restaurants.

Day 3: Rent a car for a day and see some of the amazing places to visit around Alicante, like the Canelobre Caves, Altea, Villajoyosa.

Then if you leave the next day you can drop the rental car off in the airport before your flight. Doesn't this 3 day itinerary sound like an amazing relaxing city trip or Alicante holiday?

Things to do in Alicante

1. Hike up to Santa Barbara Castle

alicante weekend break

If you are reasonably fit or have the time anyway, please walk up to the top of the Santa Barbara Castle. To me it is one of the best things to do in Alicante. There are many path to lead to the castle on top of the hill. It is 166 meters above sea level but the views from up there are obviously impressive. During the hike up you will constantly be spoiled with fabulous views in all directions over Alicante city center.

The walk up is pretty steep, but once you reach the top you will appreciate it even more. You can also drive up to the entrance of the Santa Barbara Castle.

what to do in alicante

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There are some places to have a drink along the way with good views over the city center and the ocean.

There are some expositions halls, but I was just mostly interested in the view. There is no Santa Barbara Castle entrance fee. When you visit Alicante make sure to put this on your things to do list!

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Watching the sunrise is not possible as there are opening hours. From April till September the castle is open from 10am to 10pm, in the winter months the castle is only open till 8pm.

opening hours santa barbara castle

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Watching the sunset from Santa Barbara Castle, a romantic thing to do in Alicante.

2. Stroll through Old Town Alicante

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One of my favorite things to do on a city break is to get lost. This time I ended up somewhere in Alicante Old Town and I was blown away by its beauty. Perched in the slopes of the Santa Barbara Castle there are these cute little streets and stairs.

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old town alicante

Houses are painted in different colors and all have flowers in front. If you are looking for romantic things to do in Alicante then stroll through Old Town.

3. Sunbath on El Postiguet Beach

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This is El Postiguet on a Wednesday in December just before sunset.

There are several amazing beaches around Alicante. I cant tell you which one is the best as I did not try them all. The beach in the city center is called El Postiguet. A little North you can find a huge beach called San Juan Playa. For people staying in Alicante City Center I would recommend going to El Postiguet.

4. Visit the fish market

fish market alicante

The local food in Alicante mostly always contains fish. Because of its dry climate there never really were opportunities to grow something so historically dried food and fish has always been part of their menu. In Alicante city center there is Mercado Central, this bustling place is cool to walk around. You will be amazed what they all sell here.

5. Bring your own fish restaurants

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Fresher than this it can hardly get. Around the markets there are some restaurants where you can bring your own fish and they cook it for you. Buy it at the market, present it to the restaurant and let them prepare a meal for you with your own fish. Just outside the market there is a restaurant called La Rotonda who also does this. If I were you I would ask in advance before you get there and say: but Traveltomtom told me it was possible… ;)

6. Try Turron

turron alicante espi

When on an Alicante city break you surely have to try Turron. Originally from the Alicante region it is a kind of nougat sweet made from egg white, honey, sugar and toasted almonds. It comes in many different variations. There are shops dedicated to Turron.

turron alicante liquor

I walked into Turrones ESPI at Calle Tomas Lopez Torregrosa and they let me try different kind of Turrones. Definitely something you have to try when you visit Alicante. They claim to be making Turron since 1820, so I assume they know what they are doing. The liquor of Turron taste a bit like Baileys.

7. Free walking tour Alicante

explanada de espana alicante

Did you know that every city you visit has free walking tours? In Alicante you can also find one and I honestly think it is one of the best things to do in the city. Not only do you get to see all the best places to visit, you also get a little slice of history and some cool anecdotes about the city by a local tourguide. The Alicante free walking tour takes about 2 hours and is tip based. They meet every day at 11am at the beginning of Explanada de Espana and you recognize them from of the purple umbrella.

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During the free walking tour in Alicante we learned that the rock above Alicante has a face, the one who protects Alicante from Evil. Do you see it?

8. Segway tour

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Have you ever tried riding a segway? It is just as easy as walking trust me. An hour city tour cost about €40. You get a little Segway lesson and once you are comfortable you are ready to explore the city on a segway.

9. Snorkel at Tabarca Island

From the beach in Alicante you can see a little rocky island in the ocean. During summer there are many boats going to Tabarca. This inhabited island is a protected marine reserve since 1986. It is a great place for snorkeling

10. Stroll up and down La Rambla

Just like in Barcelona the main street in Alicante is called La Rambla. Stroll up and down and sample food and look for souvenirs in typical stalls from street vendors.

11.  Explore the Alicante marina

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Marinas are always great to walk around, especially around sunset. It always gives me such a calming feeling to see all these boats perfectly lined up. There is a nice terrace at SOHO Mar to have a drink with views over the marina. You can also find a Volvo Ocean Race Museum, but I did not go inside as well as a casino.

If you fancy a typical Alicante coffee ask for a Bombon Coffee, its a layered coffee with condensed milk. Not my taste, but worth a try.

12. Shopping

If you want a moment for yourself tell your wife to go to the area around Avenida Maisonnave. It is right in the Alicante city center and there are endless shopping opportunities. Make sure she brings her own credit card!

Check out a leather bag store called Cala. It’s really cool if you need some gifts from Alicante, it is worth going. The leather shoes in Spain are cheap and amazing quality compared to most of the world!

Places to see in Alicante

1. Explanda de Espana

explanada alicante old town

The main tourist spot in Alicante is its Explanda de Espana. The main boulevard made out of more than 6.5 million marble tiles is something the people from Alicante are really proud of. It has a long history but nowadays tourists on their Alicante weekend break stroll up and down through the massive palm trees before they sit back and relax. There are many terraces and people watching is a popular thing to do in Alicante. The marble tiles of the Explanada have three colors: white and blue are the city colors of Alicante and red. Alicante Red is an official color marble and expensive all over the world, it is marble that comes from this region.

2. Basilica Santa Maria

basilica santa maria alicante

Nestled in Alicante Old Town next to the Museum of Contemporary Arts you can find the Santa Maria church. The Baroque entry is pretty impressive and still in tact. They renovated the square and the church about 10 years ago and it looks beautiful from the outside. To peak inside you gotta come at the right time.

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The basilica is only open from 11.00-12.00 and from 19.00-20.00. During this time there are also church services, but taking photos is allowed. Therefore plan a visit to the Santa Maria Basilica carefully as it is one of the best places to visit in Alicante.

3. Alicante Cathedral

plaza del abad penalva alicante city center

The San Nicolas de Bari Cathedral is located in Alicante city center in front of Plaza del Abad Penalva. The cathedral has a 45 meter high blue cupola that towers out above the city skyline. The interior is pretty impressive too. Inside there is a second floor to get to by a staircase for a different perspective of this amazing cathedral. Definitely among the best places to visit in Alicante.

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On the right side of the picture you can see the cathedral. Sad that they allowed one skyscraper to be build in Alicante city center. After this construction they realized it was not a good idea and they did not permit any more of these high rise buildings to be build.

4. Contemporary Art Museum

Located next to the Santa Maria Basilica is the Museum of Contemporary Art. It is free to enter and it was one of the first times I walked into a museum like this. I like the free museums concept!

5. Water Museum

water museum alicante

At the bottom of the Santa Barbara Castle you will find the water museum. It basically is a cave in where there is al little exposition about how people back in the days used techniques to save rain water. The entrance is free, it is a 5 minute visit. Not the most exhilarating place to see in Alicante, but nice to peak inside when you pass by.

6. MARQ Archaeological Museum Alicante

The only museum in Alicante where you have to pay an entrance fee. It is only €3 and it is used for preservation and research. It won the European Museum of the year award in 2004, so who would I be to not list it as one of the best things to do in Alicante. It was nice to walk around, surely worth €3. Taking photos without flash is allowed. I loved that the MARQ Archaeological Museum is an interactive museum.

Where to eat in Alicante

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When you walk out of the Alicante Cathedral and turn left there is the Calle de Munoz, a lovely little passageway with some of the best restaurants in Alicante. If you are looking where to eat in Alicante I could recommend you one of the restaurants in this little alley.

plaza santa faz alicante old city

Anywhere along Explanada is good to eat outside on one of the many terraces. For evenings I liked the Plaza Santa Faz where you find many terraces under big palm trees.

Where to go out in Alicante

From what I found was El Barrio the best place to go out in Alicante. There are a dozen restaurants and bars located in the narrow streets. Havana is a lively place where tourists and locals mingle. Royal Night Club is a popular place to go out late night.

Best coffee places in Alicante

As part of my working holiday visa in Australia I did a barista course and since then a standard coffee is not good enough anymore. Therefore I always roam around to find the best coffee places anywhere I go. In Alicante Old Town I found three amazing places.

1. Madness Coffee Specialty Coffee

madness specialty coffee alicante

Choose your favorite coffee roast from Costa Rica, Rwanda or Colombia. This place knows how to make excellent coffee, thumbs up! A very inviting interior as well, a place where you just want to hang out.

2. Bunatic Slow Coffee

bunatic slow coffee alicante

Another little coffee gem in Alicante Old Town. Great coffee and although the interior is a bit minimalistic, this is where you want to come for breakfast. Start your Alicante city break at Bunatic Slow Coffee as their breakfast deals are delicious. You should definitely try the homemade granola with fresh fruits. The toasts are also yummy. Coffees €2,00, breakfast deals €5,00.

3. Sip & Wonder Coffee House

sip and wonder alicante

If you are looking for things to do in Alicante when it rains this is a good place to go. Coffee is world class and the homey atmosphere will make you smile. There are sofas, lounge chairs and it is filled with foreign students studying.

best coffee in alicante

Dogs are allowed inside and every time I hang out there I saw a bunch of dogs. The avocado sandwich is delicious. Coffees €2,00, avo on toast €5,00.

Festivals in Alicante

1. Carnival

The number one festival that I would love to go to myself is the Carnival. Im from Southern Holland where we celebrate Carnival big time as well and I have also celebrated Carnival in the Caribean and South America. Street parades, happy people, costumes, smiles, drinks and warm weather and I am 100% sure this is a good festival to attend. Carnival is held mostly around mid February or beginning of March.

2. Running with the bulls

This is exactly what it implies. The brave are able to run with the bulls through the main street. Spectators are behind wooden fences as bulls run through the streets ending up in a temporary bullring at the fishing port. The Running with the Bulls festival is yearly held in July. In 2016 two people died.

3. Start of Volvo Ocean Race

There is a reason why there is a Volvo Ocean Race Museum in the port of Alicante as since 2008 the start of the Volvo Ocean Race is in the Alicante port. It is a big happening every time. The Volvo Ocean Race 2022 - 2023 started again in January 2023 in Alicante.

Day trips from Alicante

As you can see there are many things to do and places to see on your Alicante holidays, so no need to even leave the city. But there are some amazing places around Alicante that are definitely worth a visit.

  • Canelobre Caves - a big cave inside a mountain, with guided tours.
  • Busot - a charming village on top of a hill.
  • Benidorm - a popular beach town.
  • Altea - one of the best places to see in Alicante Province.
  • Guadalest - a lovely village with a castle on top of a hill.
  • Villajoyosa - colorful coastal town.

To visit these places I recommend you to take day trips from Alicante. Click on the link to read the full blog post about all the amazing places to visit around Alicante.

My trip to Alicante

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As you have been able to read I have explored the city quite extensively. This lead to the above information about holidays to Alicante. The vibe in the city is super chilled especially in the winter season. People are more relaxed and it is not at all crowded. Flights to Alicante are cheaper and hotels too.

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You can already find Alicante hotels for as less as €50 per night. Every morning I made my way to one of the coffee shops mentioned to get a good cup of coffee and a healthy breakfast.

old city alicante

Then walked around the city taking photos and sampling some Jamon Iberico and of course some ice cream. Life in Alicante was good… I will definitely be back!

Where to stay in Alicante

5 star hotel in Alicante

Hospes Amerigo - 5 star hotel in Alicante city center. More than 1,250 reviews with a score of 9.1.

4 star hotel in Alicante

Sercotel Suites Del Mar - amazing location in the Marina with ocean views, close to the beach. More than 700 reviews with a score of 8.9.

Boutique hotel in Alicante

Hotel Boutique Alicante Palacete - charming boutique hotel in the city center. With over more 700 reviews it scores a 9.4.

Apartment in Alicante

Wellrenting Alicante CS - close to the train station, spacious 1 bedroom apartment for under 50 a night. 300 reviews - 8.3 score.

Budget hotel in Alicante

Habitaciones Engel - Super central, shared bathroom but only €30 a night. 9.1 score out of 130 reviews.

Hostel in Alicante

Smile & Co Hostal Boutique - On the west side of Alicante city center clearly a favorite with almost 1,000 reviews and a 9.6 review score.

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Thank you for reading my Alicante travel blog. I hope all the information I provided was helpful for your holidays in Alicante. Would you please help me a little in return? Would you mind posting the link on Facebook or in a Facebook Group? Or tweet it on Twitter? It would mean a lot to me! Massive thanks in advance. 

If you are interested what it looks like traveling to every country in the world then check out my Instagram profile @traveltomtom for some serious wanderlust. As of January 2024 I have visited more than 150 countries around the world.

Enjoy your trip to Alicante!